Our new website finally shows what we really do

Like the shoemaker whose own children go barefoot, we spent years putting our clients first. We spend our days taking care of their image: their communication strategy, their brand, their websites, their campaigns. Our own website, meanwhile, only showed a small part of what we do.

It was high time it truly reflected what we do and our expertise, and finally gave a fuller picture of our work. Here it is, and here is what changes for you.

Projects told from start to finish

A project is more than a nice picture. In our work, each case study now tells the whole story: what the client asked for, the direction we took, what we delivered. We went back over the projects one by one, digging out the visuals, the stages and, sometimes, the results. So before trusting us with a project, you can judge for yourself.

Most of them also come with a short motion design film: the project summed up in moving images. A visual identity, a campaign or a website, understood at a glance.

More room for video

We shoot and edit a lot of video for our clients: commercials, brand films, testimonials. At last, they have a proper place on the site. Most of them play right on the project page, and the motion design films also come in a vertical format, so they look just as good on a phone. A concrete look at what we produce.

What we build for ourselves

An agency that advises its clients on digital should be using it every day. So our team builds its own tools, first for its own needs, and opens some of them up to everyone. They now have a section of their own: Tools.

There you’ll find Chronos, which helps set up a meeting between French Guiana, Martinique, Guadeloupe, Réunion and mainland France without mixing up the time zones, and a calculator that estimates the carbon footprint of a communication project. There’s also a Google Meet extension that lets expected guests straight in, and even a platform game hidden on our 404 page, for anyone who gets lost.

The most ambitious one is Kazad, our software for automating marketing campaigns and competitor monitoring. It grew out of our studio’s work on flyers and catalogs for retailers. Kazad remembers products and prices, prepares promotional campaigns and collects competitors’ catalogs, while the retailer’s team keeps the final say. Demos are available on request.

Jargon, made simple

Brief, KPI, GEO, retargeting: our industry has its own vocabulary, and it can be baffling. Our marketing glossary gathers the words we use every day, so that we speak the same language from the very first meeting. Each one gets a one-sentence definition, an example and a wink to finish. It is kept up to date: terms from artificial intelligence and responsible web design joined it this year.

The site now speaks English

The site now has an English version, as you can see, for our partners and for companies discovering us without speaking French. It isn’t a word-for-word translation: the texts were adapted to sound natural in English. That’s what is known as transcreation.

Our best business card

For an agency, its website is a shop window, but it is also proof. We designed this one to the standards we apply to a client’s website redesign: clear pages that everyone can read, on every screen, and fast, even when the connection isn’t.

The result: a fast site, optimized to the max.

This isn’t vanity. A fast site keeps its visitors, Google takes speed into account in organic search, and a lighter page uses less data and energy. That’s true of our site, and it’s what we aim for with our clients’ sites too.

Enjoy the visit. And if your website, too, only tells part of your story, let’s talk.